What is Google Scholar?

This post will be most helpful for those in the healthcare industry, as we take a look at where Google Scholar is showing up in the top five or top ten results. Then use that information to say, “if Google

13 Free Ways to Promote Your Business
13 Free (or mostly free) Ways to Promote Your Business

Here’s a list of tactics you can use to promote your business: Get listed on popular directories Blog regularly Create YouTube videos Repurpose your content on multiple channels Build an email list Run a giveaway Get featured on podcasts Write guest

How to Clarify Your Website Requirements with a Website brief
How to Clarify Your Website Requirements with a Website brief

Thinking of getting a new website? “I need a new website” is not the requirements your agency is looking for! What happens with that spec is that neither of you will be happy with the end result. So…. ….You need

Facebook Tests New Page Labels to Help Provide More Context on Posts
Facebook Tests New Page Labels to Help Provide More Context on Posts

Facebook is looking to help provide more context on posts, particularly those related to political issues, with a test of new labels which delineate whether the Page is a ‘public official’, a ‘fan page’ or a ‘satire page’. As you

How to Work on a Draft in Data Studio While Viewers See a Published Version
How to Work on a Draft in Data Studio While Viewers See a Published Version

Data Studio can be an extremely powerful tool for making business decisions — used by marketers, business execs, and anyone who wants to leverage data visualization for reporting and analysis.  Collaborating on Google Data Studio Dashboards in the Past If

Page Speed Is Now More Important for SEO
Page Speed Is Now More Important for SEO

Core Web Vitals are the speed metrics that are part of Google’s Page Experience signals used to measure user experience. The metrics measure visual load with Largest Contentful Paint (LCP), visual stability with Cumulative Layout Shift (CLS), and interactivity with

Building Brand Reputation on Social Audio Apps like Clubhouse
Build Brand Reputation on Social Audio Apps like Clubhouse

In case you live under a rock, missed the memo, or don’t have an iPhone, the iOS-only social audio app Clubhouse is making waves. Clubhouse just celebrated its one-year anniversary, while closing in on 13 million downloads just from the

Reddit Launches New ‘Ads Formula’ Education Platform for Marketers

As Reddit looks to expand its business appeal, and maximize its revenue potential, the platform has launched a new advertiser resource hub called ‘Reddit Ads Formula’, which includes a range of guides, tips, case studies and more to help businesses

How Traffic Temperature Can Affect Your Website Sales
How Traffic Temperature Affects Web Sales

Traffic temperature is about the type of audience that you are interacting with and the likelihood that they will buy your products or services. It makes sense that a happy customer is much more likely to buy from you than

Social Media Profiling – A Reliable & Proven Trick to Customer Retention

“Customer is King”, a globally popular phrase holds true for every business irrespective of its domain, size and market presence. Though it’s quite challenging, but still each business ensures to utilise the best available resources and technologies to enhance as